Nouveau Gourmand

Savory Gourmands From Asia: How Gabar and Prin Are Rewriting the Sweet Rulebook

Asian niche perfume brands Gabar and Prin are redefining gourmand fragrances by incorporating unconventional, savory, and local ingredients, moving beyond traditional sweet profiles. This shift, termed 'nouveau gourmand,' highlights a growing trend in Asian perfumery to create unique olfactory narratives rooted in cultural heritage.