Innovation
2 articles

The Runway
Quentin Bisch's Blockbuster Fragrances Drive Industry Success
Amouage's Guidance, a fragrance created by Quentin Bisch, shattered sales records to become the most successful launch in the house's history, according to WWD .
Aylin Demir·May 23, 2026

Atelier Visit
What is the evolution of haute couture craftsmanship?
Virtual fittings for haute couture clients increased by 33%, a notable shift for an industry founded on meticulous handcraft and in-person exclusivity.
Élise Dubois·May 15, 2026