Fragrance
8 articles

Funmi Monet Launches Influxious Fragrance Collection at Sephora
Nearly 10,000 individuals signed up for the waitlist for Funmi Monet's new fragrance brand, Influxious, ahead of its exclusive launch at Sephora.

Givaudan's Scentaurus Aquamelon Addresses Future Fragrance Trends
Givaudan's new Scentaurus Aquamelon, a fragrance precursor for hair care, uses oxygen-activated technology to release scent over time, promising a revolution in how consumers experience lasting freshn

Top 3 Editor-Loved Colognes for Father's Day Gifts
Imagine a scent so captivating that strangers stop your father on the street to ask its name — a common experience for wearers of Creed Aventus.

Sephora and Ulta See Surge in Men's Perfume Purchases
YSL Beauty's Myslf, a men's fragrance, has seized the number-one spot for first-quarter online sales at both Sephora and Ulta Beauty, according to WWD .

Gen Z's Luxury Fragrance Obsession Fuels TikTok Sales Boom
Sol de Janeiro, once a vibrant whisper, now roars with over $1 billion in sales, a triumph born from TikTok's viral embrace.

How Does Artisanal Perfume Creation Process Use Natural Ingredients?
Despite marketing promises of botanical essences, the majority of perfumes sold today are predominantly composed of synthetic ingredients, as revealed by Prosody London .

Quentin Bisch's Blockbuster Fragrances Drive Industry Success
Amouage's Guidance, a fragrance created by Quentin Bisch, shattered sales records to become the most successful launch in the house's history, according to WWD .

Floral hair perfume market analysis 2026 shows surprising growth despite challenges
With #hairperfume garnering over 500 million social media views, the global floral hair perfume market, valued at $1.